Film Institution: 12 Years A Slave
Your chosen movie
1) What film have you chosen?
12 Years A Slave2) Why did you choose this film in particular
I choose this film because it has a strong background of success and strong features to analyse
Institutional background
1) What was the film studio or production company behind your chosen film? E.g. Warner Brothers, Paramount etc.
- Regency Enterprises (presents)
- River Road Entertainment (presents)
- Plan B Entertainment (as Plan B)
- New Regency Pictures (as New Regency)
- Film4 (in association with)
2) Who was the distributor for the theatrical release of the film in the UK?
Entertainment One (2014) (UK) (theatrical)
No brand loyalty
1) What genre does your chosen film fit into?
Biopic Drama2) How can you tell it fits that genre? Be specific with reference to the trailer.
You can tell that this fits with the genre as the trailer is situated in the past and the figure being played is of historical importance. Also the seriousness of it portrays drama. 3) Is your chosen movie a sequel?No, the movie is not a sequel3a) If Yes, how does the film use the original movie or franchise as part of its marketing?
N/A3b) If No, are previous films by the writer, director or star mentioned in the trailer? No, as most of the of the actors are relatively new and the directors past movies are not mentioned but he is said to be critically acclaimed
1) What was the UK release date for your chosen film?
10th January 20132) When did the first trailer appear on YouTube for your movie? Find the earliest example you can and embed it in your blog.
This film trailer was released in July 15 2013
3) What other examples of marketing (teaser trailers, main trailers, newspaper or TV interviews etc.) can you find for your chosen film from before the film’s release date?
12 YEARS A SLAVE SPECIAL FEATURETTE
It’s a social thing
1) What was the word-of-mouth like for your chosen film? If you can’t find tweets (probably blocked) use the IMDB user review rating or the Rotten Tomatoes Tomato-meter rating to judge whether the public have given the movie a good review.
On IMBD the film is rated 8.5 and said to portray and give out a good message with the storyline but some say that it could have been much better if McQueen could have changed the plot.
2) Find three quotes (no more than 25 words each) from user reviews of your movie to create a picture of what the public reaction to the film has been. Post them on your blog.
"But otherwise, 12 Years a Slave is an absolute triumph. It is literal, clear, simple even, in the best sense. It shows you the book; it finds the images that it demands." -Evening Standard
"12 Years A Slave is entirely successful – it is a sober, non-judgmental study that does not preach to audiences." -Uncut
"12 Years does not care to showboat; its defining quality is rigour, which it needs to convey real pain. Its formalism is directed at an emotional truth, one that resonates because McQueen is committed to it unflinchingly. This is Solomon Northup’s story. But in its conviction and style, this is very much Steve McQueen’s film."-Sight&Sound Magazine
Risky business
Use IMDB to find out the box office records for your chosen film. Find your film, click on Company Credits and then Box Office/Business.
1) What was the original budget for your chosen film?
$20 Million
2) How much money did the film make in the opening weekend?
$30 Million
3) How much money has the film made in total? (Look for the subheading ‘Gross’ which has the total box-office earnings listed).$187 Million
Stars in their eyes
Research the stars and director for your chosen film.
1) What films has the director previously directed? Are they in the same or similar genres?
Steve McQueen is well known for "SHAME" a Erotic Drama and "HUNGER" a Biographic Drama like 12 years a slave. This director is well known for dramas
2) Who is the main star in the film?
Chiwetel Ejiofor3) What other films has the main star appeared in? Are any of the films similar to the one you are researching?
The main star is not featured in Love acctually a Romantic Comedy and "American Gangster" a Drama Thriller similar to 12 years a slave.4) Are the stars or the director or writer mentioned in the trailer for the film?
The Director is mentioned as critically acclaimed
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